Co-Founder | Content, Brand & Business Strategy
Eira Joy Aringay is a multidisciplinary creative; writing, developing and producing content across various platforms.
After graduating with Honours in Media and Communications at RMIT University in 2008, Eira worked numerous production roles across print, radio, film and theatre, before starting a professional career in advertising at one of Australia’s leading free-to-air television stations, Network Ten (now Paramount ANZ).
Beyond her role as Sales Executive, Eira mentored new recruits and developed the highly-valued training initiative ACTIVATE, enhancing workplace efficiencies and boosting company morale.
Eira then transitioned into strategic roles at boutique marketing agencies, overseeing ad campaigns, managing stakeholder relationships and implementing systems to streamline workflow processes and build brand equity.
In 2017, Eira left the corporate world to start her education business The Mentorship, supporting young people entering the workforce through personal development initiatives and project-focused learning. She introduced immersive workshops and internship programs at community-led organisations such as Oxygen Youth and Laneway Learning.
As a creative freelancer, Eira produces podcasts, writes blogs and consults with businesses on media strategy, branding, marketing, leadership and productivity.
She is proud to be part of Media Notes, where creativity and wellbeing are at the heart of building a sustainable and rewarding career in the media industry.